What is native advertising, and how do I use it?
One of the biggest buzz-phrases in marketing right now is ‘native advertising,’ and with good reason. It refers to any advertisement that is non-disruptive, appearing ‘in-feed’ as if it were an organic piece of content. This includes advertising on social networks, such as Facebook and...
The 4 biggest decisions you’ll ever make
Move Digital boss Geraint John reflects on his own business experiences to discuss the biggest decisions you'll ever make. At work, you make decisions every day. There’s big ones, like contemplating taking on new members of staff, and smaller ones, such as what you’re going to...
5 things I wish I’d known when I started my business
Our founder Geraint John reflects on the lessons he’s learned throughout his time as an entrepreneur, and which of those he’d wished he’d known sooner. Six years ago, I was working as a digital marketer for a forklift company. It was my first proper job in...
The Diary of an Entrepreneur
Starting a business is hard work. While it may sometimes seem impossible, you can definitely do it as long as you stay focused and motivated. With this in mind, our founder Geraint John took to the streets of Kennington to tell the story of how he...
How ditching desperation grew my business
Our founder Geraint John looks back on the early days of Move Digital, and how he learned an important lesson about the importance of avoiding desperation in business. Running a business is hard work, and when the going gets tough, it’s easy to get desperate. I’ve...
High swipe-through rates on Instagram Stories
In August this year, Instagram unveiled their latest feature; Instagram Stories. Despite being a brazen copy of a Snapchat feature – which is also called stories – it’s become highly popular among brands and users alike. Stories allows users to post a series of pictures...
How to grow your business with social advertising
It’s not just cat pictures and poolside humblebrags anymore; in 2016 social media is big business. Statistics vary, but various studies have shown that at least half of all consumers have been influenced by social media when making a buying decision. Some even put that...
Move Digital’s Tech Triple #1
We're Move Digital, a gang of digital professionals working out of a studio in Kennington, South London. We've got our fingers on the pulse of the latest tech news, so we thought we'd share that with all of you! Read on for the first edition...
Google sales results are further proof that mobile is king
The latest sales results released by Alphabet – Google’s parent company – have showed a 21.3% increase in second quarter revenue, driven primarily by strong sales of mobile and video adverts. It’s further proof – as if any was needed mobile – that has taken...